MIDDLE-AGE BUTCH, THANK YOU FOR YOUR RECENT PURCHASE IN THE Boy’s DEPARTMENT. SAVINGS LOOK GOOD ON YOU!
Gee, Kohl’s Department Store, I never knew you noticed.
This e-mail message was followed by pictures of two Justin Bieberish male models wearing striped v-neck shirts.
WE THOUGHT THESE WOULD LOOK GOOD ON YOU.
Oh, Kohl’s, how right you are. You do know your lesbians.
W laughed when I told her about the e-mail.
“I’m touched,” I said.
“It’s kind of creepy,” she said.
“Touching and creepy,” I replied.
* * *
Here’s hoping you have a touching holiday minus the creepy, of course. Happy Holidays!
Targeted marketing – perfecting the completely impersonal ‘personal touch’ since the dawn of social media.